- The Impacts of User Experience on User Loyalty Based on O2O Innovation Platform被引量：12收藏
- 作者：Pei, Yilei Xue, Wanxin Yang, Yong Li, Dandan Li, Yi
- 机构：Cent Univ Finance & Econ;Beijing Union Univ;Beijing Union Univ
- 来源：JOURNAL OF ELECTRONIC COMMERCE IN ORGANIZATIONS 2019
- 关键词：Effect Mechanism O2O Innovation Platform Technology acceptance Model (TAM) User Experience User Loyalty
- The Impacts of User Experience on User Loyalty Based on O2O Innovation Platform被引量：1收藏
- 作者：Yilei Pei Wanxin Xue Yong Yang Dandan Li Yi Li
- 机构： Bus. Sch.; Manage. Coll.; Teachers' Coll.
- 来源：Journal of Electronic Commerce in Organizations 0
- 关键词：consumer behaviour - customer satisfaction - electronic commerce - Internet - mobile computing - statistical analysis - user interfaces
