文献类型：会议论文

英文题名：Business to Consumer E-commerce Enterprises Analysis: a Case Study of eguo.com

作者：Wang, Xiaohong[1];Li, Liwei[1];Tian, Ling[1];Ao, Jinghai[1]

第一作者：王晓红

通讯作者：Xiaohong, W.

机构：[1]Beijing Union Univ, Coll Management, Beijing 100101, Peoples R China

第一机构：北京联合大学管理学院

通讯机构：[1]Beijing Union University, Beijing, 100101, China|[11417]北京联合大学;

会议论文集：International Seminar on Future Information Technology and Management Engineering

会议日期：NOV 20, 2008

会议地点：Leicestershire, ENGLAND

语种：英文

外文关键词：Consumer products

摘要：Eguo.com a Chinese Internet e commerce company to offer consumers online shopping, delivery and other Internet related services, was built in April 1999. In April 2000, eguo launched the famous "eguo one hour" delivery service in Beijing, which means products ordered in the website will be delivered to consumers within one hour in Beijing Now, eguo offers 30 lines of consumer products including CDs, books, tickets, electronics, groceries, pets, clothes, etc. This paper analyzes the running model of eguo comprehensively from the perspective of technology, management capital operation and cooperation, Based on the analysis and current development trend of e-commerce enterprises, this paper puts forward with some suggestions for eguo.