文献类型：会议论文

英文题名：Analysis and Design of Marketing DSS of the Railway Freight

作者：Sun, Jie[1];Chen, Jianbin[1];Gao, Yinmin[1]

第一作者：孙洁

机构：[1]Beijing Union Univ, Coll Business, Beijing 100025, Peoples R China

第一机构：北京联合大学商务学院

会议论文集：9th Wuhan International Conference on E-Business

会议日期：MAY 29-30, 2010

会议地点：Wuhan, PEOPLES R CHINA

语种：英文

外文关键词：Railway Freight Marketing; Decision Supporting System

摘要：Marketing DSS of Railway freight transportation relies on the existing data and historical data of railway trade. This paper analyzes the overall structure of the system, utilizes the technologies of data warehouse, data mining and intelligent reasoning, etc., to offer scientific, intact and correct decision information for policymaker, in the hope of improving the quality and benefit of the railway operation.