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Platform incentives, user engagement and knowledge collaboration performance in online knowledge community: a cross-cultural perspective    

文献类型:期刊文献

英文题名:Platform incentives, user engagement and knowledge collaboration performance in online knowledge community: a cross-cultural perspective

作者:Zhou, Yingying[1];Chen, Jianbin[2];Cheng, Baodong[3]

第一作者:Zhou, Yingying

通讯作者:Chen, JB[1]

机构:[1]Zhejiang Agr & Forestry Univ, Zhejiang Prov Key Think Tank Inst Ecol Civilizat, Hangzhou, Peoples R China;[2]Beijing Union Univ, Sch Business, Beijing, Peoples R China;[3]Beijing Forestry Univ, Sch Econ & Management, Beijing, Peoples R China

第一机构:Zhejiang Agr & Forestry Univ, Zhejiang Prov Key Think Tank Inst Ecol Civilizat, Hangzhou, Peoples R China

通讯机构:[1]corresponding author), Beijing Union Univ, Sch Business, Beijing, Peoples R China.|[1141721]北京联合大学商务学院;[11417]北京联合大学;

年份:2024

外文期刊名:JOURNAL OF KNOWLEDGE MANAGEMENT

收录:;Scopus(收录号:2-s2.0-85200249654);WOS:【SSCI(收录号:WOS:001282276800001)】;

基金:This work was supported by the Beijing Municipal Natural Science Foundation (9222012), supported by the National Natural Science Fund Project(71572015).

语种:英文

外文关键词:Online knowledge community; Platform incentives; Knowledge collaboration performance; Cross-cultural; COVID-19; Fuzzy set qualitative comparative analysis

摘要:PurposeThe purpose of this paper is to analyze the effect and mechanism of platform incentives on users' knowledge collaboration performance (KCP) and the configuration leading to high KCP in online knowledge communities (OKCs) in the post-COVID-19 pandemic era from a cross-culture perspective.Design/methodology/approachA survey method and a standard questionnaire were applied. The data was analyzed using multiple regression and fuzzy set qualitative comparative analysis.FindingsThe results indicate that, for both kinds of users, self-enhancement and communication positively affect the KCP. User engagement significantly mediates the relationship between communication and KCP and knowledge absorptive capacity moderates the relationship between user engagement and KCP. In contrast, material incentive positively affects the KCP of Chinese users, while hurting the cross-cultural sample. And the promotion of KCP for cross-cultural samples does not require a higher engagement and knowledge absorptive capacity, while paying more attention to short-term interests, such as communication and self-enhancement.Research limitations/implicationsThe study only divides users into Chinese and cross-cultural foreign users, without a distinction between foreign users in different countries. In addition, the research is based on cross-sectional data and failed to try to explore the long-term effects of these incentives from the time dimension.Originality/valueThis study explores the incentive mechanism and configuration of OKC platforms to achieve high KCP for different users from a cross-cultural perspective. It provides new ideas and solutions for precise incentives for users of OKC platforms.

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