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旅游目的地竞争力分析--以山西省为例    

Analysis of the Competitiveness of Tourism Destinations:Taking Shanxi Province as an Example

文献类型:期刊文献

中文题名:旅游目的地竞争力分析--以山西省为例

英文题名:Analysis of the Competitiveness of Tourism Destinations:Taking Shanxi Province as an Example

作者:宝勿力呼[1];刘啸[1];杨芊[1]

第一作者:宝勿力呼

机构:[1]北京联合大学旅游学院,北京100101

第一机构:北京联合大学旅游学院

年份:2023

卷号:42

期号:14

起止页码:166-168

中文期刊名:价值工程

外文期刊名:Value Engineering

语种:中文

中文关键词:旅游竞争力;因子分析法;旅游目的地;山西省

外文关键词:tourism competitiveness;factor analysis method;tourist destinations;Shanxi Province

摘要:山西省旅游资源丰富且地理位置优越,深厚的旅游文化底蕴使山西省独具旅游价值,但由于有些城市旅游产业规模小、层次低,旅游竞争力的存在明显差异,在发展旅游业中竞争力优势存在不足。本文在学习比较优势理论与竞争优势理论的基础上,构建山西省旅游目的地竞争力评价指标体系,对山西省11个地级市的旅游供给、旅游客流、旅游收入和旅游支持进行因子分析,并进行旅游竞争力综合评价排名,从而剖析各地级市发展旅游产业的特征及优劣势。最后,提出针对山西省各地级市提升旅游竞争力的发展建议,旨在对山西省旅游业的可持续发展产生一定的实践意义。
Shanxi Province is rich in tourism resources and has a superior geographical location.Its profound cultural heritage in tourism makes it unique in terms of tourism value.However,due to the small scale and low level of the tourism industry in some cities,there are significant differences in tourism competitiveness,resulting in insufficient competitive advantages in the development of the tourism industry.On the basis of studying the theory of comparative advantage and competitive advantage,this article constructs an evaluation index system for the competitiveness of tourism destinations in Shanxi Province.It conducts factor analysis on the tourism supply,tourist flow,tourism income,and tourism support of 11 prefecture level cities in Shanxi Province,and conducts a comprehensive evaluation ranking of tourism competitiveness,thereby analyzing the characteristics,advantages,and disadvantages of developing the tourism industry in each prefecture level city.Finally,development suggestions are proposed to enhance the tourism competitiveness of various cities in Shanxi Province,aiming to have certain practical significance for the sustainable development of the tourism industry in Shanxi Province.

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