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具身视域下森林康养旅游体验要素的结构特征研究    

Study on the Structural Characteristics of Experience Elements in Forest Wellness Tourism from the Perspective of Embodiment

文献类型:期刊文献

中文题名:具身视域下森林康养旅游体验要素的结构特征研究

英文题名:Study on the Structural Characteristics of Experience Elements in Forest Wellness Tourism from the Perspective of Embodiment

作者:严蓉[1];张嗣[2];方忠权[3];张颖[3]

第一作者:严蓉

机构:[1]浙大城市学院国际文化旅游学院,浙江杭州310015;[2]浙江旅游职业学院旅行服务与管理学院,浙江杭州311231;[3]北京联合大学旅游学院,北京100101

第一机构:浙大城市学院国际文化旅游学院,浙江杭州310015

年份:2025

卷号:9

期号:4

起止页码:82-89

中文期刊名:西南林业大学学报(社会科学)

外文期刊名:Journal of Southwest Forestry University(Social Sciences)

基金:浙江省教育科学规划课题“中国特色学徒制视域下乡村旅游类人才‘五位一体’培养模式及保障机制研究”(2024SCG335);国家级职业教育教师教学创新团队课题(子课题)“新时代智慧景区开发与管理人才需求调研与职业能力分析”(2023ZKT04)资助。

语种:中文

中文关键词:森林康养;旅游;具身理论;旅游体验;要素结构;千岛湖

外文关键词:forest wellness;tourism;embodied theory;tourist experience;element structure;Qiandao Lake

摘要:将具身理论运用到森林康养旅游体验研究中,以携程网上游客关于千岛湖的评论内容为数据,构建森林康养旅游体验要素指标体系;利用社会网络分析法,从整体网络结构、要素个体结构、要素子群结构分析千岛湖森林康养旅游的体验要素结构特征。结果表明:要素整体网络结构呈现“多核心、高密度”的特征;要素个体呈现“以‘身体’维度要素为中心”的特征;要素子群特征显示以景色风光、户外体育类森林康养活动以及餐饮为核心的两个子群,对千岛湖森林康养旅游的整体旅游体验结果起到重要的作用。针对千岛湖森林康养旅游体验尚存问题,从具身体验的身体、感知、情景三个维度提出发展建议。文章构建森林康养旅游体验的指标体系,丰富了该领域的研究,并对千岛湖进行实证分析,为森林康养旅游高质量发展提供实践参考。
This research applies the embodied theory to the study of forest wellness tourism experience.Based on the data of tourists′comments on Qiandao Lake forest wellness tourism on Ctrip,the data was organized and coded,and an index system for forest wellness tourism experience elements was constructed.Using the social network analysis method,the experience element structure characteristic of Qiandao Lake forest wellness tourism is analyzed from the overall network characteristics,element individual characteristics and element subgroup characteristics.The results show that the overall network structure presents the characteristics of′multi-core and high density′;Individual elements are characterized by′elements centered on′body′dimen sion′;element subgroups indicate that the 2 groups centered on scenery,outdoor sports forest wellness activities,and catering play a vital role in the overall tourism experience of Qiandao Lake forest wellness tourism.Suggestions for developing a forest wellness tourism experience in Qiandao Lake are proposed from three dimensions:physical,perceptual,and situational.The study develops an indicator system for forest wellness tourism experiences,enriches the research in this field,and conducts empirical analysis on Qiandao Lake,providing a practical reference for the high-quality development of wellness tourism.

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